by Gini Bailey | Jul 6, 2026 | Google ads, Google business profile
You set it up once. Maybe you added a logo. Maybe you verified it and then you never opened it again. Don’t worry, we’ve all done it, including me. The truth is though, that for solo founders, your Google Business Profile isn’t a ‘nice to...
by Gini Bailey | May 11, 2026 | Social Media, Website
A friend messaged me at eleven o’clock one Tuesday night with three words… ‘My account’s gone.’ She’d been hacked, or possibly just locked out by the algorithm for a reason no one at Instagram could explain. Either way, two years of...
by Gini Bailey | Mar 17, 2026 | Email marketing, Google business profile, PR, Social Media, Top Tips, Website, Word of mouth
This is a question worth sitting with for a moment. If Instagram disappeared tomorrow, if the algorithm shifted overnight and your reach dropped to near zero – how would people find you? For a lot of small business owners, the honest answer is: they wouldn’t....