by Gini Bailey | Feb 19, 2026 | Brand, Messaging, Solo Founders
(and how local business owners in Kent are finding their confidence) Can I tell you something a bit embarrassing? I run two businesses. I have over 20 years of marketing experience. I’m CIM postgraduate trained. And there have still been moments, sitting at my...
by Gini Bailey | Feb 5, 2026 | Celebrating local micro brands, Solo Founders
Ruth’s Story There’s a certain kind of magic that happens when someone stops forcing their life to fit… and instead builds something that fits them. Ruth is one of those people. Formerly a teacher, Ruth never lost her love of sharing knowledge, guiding others, or...
by Gini Bailey | Jan 14, 2026 | Celebrating local micro brands, Solo Founders
Today’s Pivot & Shine feature is all about the incredible Caroline, a Reiki healer, yoga teacher and tarot card reader whose work is rooted in calm, intuition and genuine connection. From the moment I stepped into her beautiful garden retreat in...
by Gini Bailey | May 16, 2025 | Brand, Solo Founders, Top Tips
Do these 5 things today to get your brand noticed! Ok, maybe not all today – it will take longer than that. If you’re invested in your brand and you want it to be a success, these top 5 tips will help you succeed. If you take your brand seriously, so will...
by Gini Bailey | Dec 10, 2024 | Social Media, Solo Founders, Top Tips
Remember This: Not every follower will like or comment on your post, but they are watching. People often read, absorb, and remember without engaging directly. Here’s an example Ever had someone mention a post of yours in real life, even though they didn’t like or...
by Gini Bailey | Nov 27, 2024 | Brand, Solo Founders
On the wonderful Wild & Free Retreat a few weeks ago, we assessed what our values are. It was an exercise I hadn’t done before and it really made me think. What are my brand values? So after some meditation and careful consideration, here they are! Have you...
